Official FIFA Women’s World Cup poster unveiled in outdoor galleries

FIFA has unveiled the official poster for the FIFA Women’s World Cup Australia & New Zealand 2023™ alongside nine bespoke Host City posters in pop-up-style outdoor gallery installations in Adelaide/Tarntanya and Wellington/Te Whanganui-a-Tara.

FIFAWWC

Commissioned to celebrate the world’s largest women’s sporting event, and released in time for International Women’s Day, the official poster encapsulates the iconic tournament’s theme of Beyond Greatness™.

  • At the heart of the official poster are three strong female silhouettes symbolising the creation of positive change in women’s sports.
  • The winner’s trophy is positioned proudly in the centre, bringing focus to sporting excellence as we continually strive to elevate the game.
  • The football element set in the background embraces a unifying experience for the host countries and the world.
  • The silhouettes of the players in the foreground depict the athleticism, skills and passion displayed in play and the joy of celebration.

The set of destination posters were created in partnership with the nine Host Cities to form a unified collection, highlighting iconic and historical landmarks, wildlife and vibrant cultures unique to each city.

FIFA Secretary General Fatma Samoura said: “With just 135 days until the tournament kicks off, this is another wonderful milestone to celebrate. These posters not only showcase the distinctive identities of our nine Host Cities across Australia and Aotearoa New Zealand, but also celebrate the tournament’s theme of unity with football at its core.”

View this post on Instagram A post shared by FIFA Women's World Cup (@fifawomensworldcup)
View this post on Instagram A post shared by FIFA Women's World Cup (@fifawomensworldcup)
View this post on Instagram A post shared by FIFA Women's World Cup (@fifawomensworldcup)

The artworks will be on display in Adelaide/Tarntanya at Festival Plaza until Wednesday 22 March, and in Wellington/Te Whanganui-a-Tara at Kumutoto on the waterfront until Tuesday 21 March.

You can read more about the Host City posters here. The FIFA Women’s World Cup Australia and New Zealand 2023 takes place from 20 July to 20 August and features 32 teams.

A last-minute ticket sales phase will commence on 11 April to mark 100 days to go. Register now and stay up-to-date at FIFA.com/Tickets. Ticket-inclusive hospitality packages are currently on sale at FIFA.com/Hospitality, with offers still available for all 64 matches of the tournament.

Paulo Senra

Chief Communications & Content Officer | Chef des communications et du contenu, Canada Soccer

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Canada Soccer is the official governing body for soccer in Canada. In partnership with its members, Canada Soccer promotes the growth and development of soccer in Canada, from grassroots to high performance, and on a national scale. Soccer is the largest participatory sport in Canada and is considered the fastest growing sport in the country. There are nearly one million registered Canada Soccer active participants in Canada within 1,200 clubs that operate in 13 provincial/territorial member associations. Canada Soccer is affiliated with the Fédération Internationale de Football Association (FIFA), The Confederation of North, Central American and Caribbean Association Football (Concacaf) and the Canadian Olympic Committee (COC). For more details on Canada Soccer, visit the official website at www.canadasoccer.com.

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