CANADA SOCCER LAUNCHES ENHANCED FAN MEMBERSHIP PROGRAM

Canada Soccer today announced the first phase of its enhanced CanadaRED fan membership program. The CanadaRED+WHITE membership program is the best way for fans to purchase tickets for all Canada Soccer Women’s and Men’s National Team home matches including the highly anticipated final home match in …

Canada Soccer today announced the first phase of its enhanced
CanadaRED fan membership program. The CanadaRED+WHITE membership program is the
best way for fans to purchase tickets for all Canada Soccer Women’s and Men’s
National Team home matches including the highly anticipated final home match in
the Concacaf Final Round of FIFA World Cup Qatar 2022™ Qualifiers against Jamaica at BMO Field in Toronto on
27 March.

The redesigned program addresses key
needs that will help grow our movement, support our National Teams and
Development programs, and empower Canadian soccer fans. In coming months, the
organization will reveal a premium CanadaRED+GOLD tier, as well as an exclusive
CanadaRED+BLACK tier.

“The revamped CanadaRED program gives Canadian soccer fans
enhanced access to support our National Teams including priority access to
match tickets,” said Dr. Nick Bontis, Canada Soccer President. “When we play at
home, CanadaRED will help to ensure that the stands in our house are filled
with our fans.

“The new tiered approach empowers fans to choose the level of
support they’re comfortable with while contributing to our Women’s and Men’s
National Teams continued rise to unprecedented heights.”

CanadaRED+WHITE is accessible through a $50 annual fee that
delivers a series of unparalleled benefits, including:

  • Advance presale
    access to National Team home match tickets *
  • Access to FIFA
    World Cup ticket allotment *
  • Merchandise
    discount at CanadaSoccerStore.com
  • Invitations to
    CanadaRED+WHITE member-only events
  • Access to
    exclusive Canada Soccer content
  • Access to
    exclusive and special edition merchandise

* Subject to availability

For more information and to sign-up to be part of the movement
visit CanadaRED+WHITE.

“Soccer fans in Canada have always had a great case for giving
to our non-profit organization and helping grow the game,” added Bontis. “This
redesigned program gives our most avid followers more benefits in return for
their support. It’s a win-win both on and off the pitch.”

In addition, Canada Soccer will reveal a more modern brand
identity for the revamped program, one that better reflects the new tiered
approach and does so in both official languages. With over 85,000 Canadians
already registered for CanadaRED, the base program
remains a free service for all fans, new and existing, and continues to deliver
a great connection for fans, including:

  • Monthly CanadaRED
    newsletter
  • Presale access to
    National Team home match tickets *
  • Updates on Canada
    Soccer programming and product launches

* Subject to availability.

Fans committing to the CanadaRED+WHITE membership program can
expect to receive individualized National Team home match presale codes which
provide exclusive early access to purchase tickets. Each individualized code
will facilitate a one-time purchase, further helping to ensure that Canada’s
home matches will continue to feature a sea of CanadaRED.

Canada’s long-standing National Team supporters group the
Voyageurs will continue to offer its members access to exclusive Voyageurs
seating sections for all of Canada Soccer’s National Team home matches. For
more information on the Voyageurs visit https://www.thevoyageurs.org/.

Please find a list of frequently asked questions about the enhanced CanadaRED fan membership program here.

Paulo Senra

Chief Communications & Content Officer | Chef des communications et du contenu, Canada Soccer

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About Canada Soccer Pressroom

Canada Soccer is the official governing body for soccer in Canada. In partnership with its members, Canada Soccer promotes the growth and development of soccer in Canada, from grassroots to high performance, and on a national scale. Soccer is the largest participatory sport in Canada and is considered the fastest growing sport in the country. There are nearly one million registered Canada Soccer active participants in Canada within 1,200 clubs that operate in 13 provincial/territorial member associations. Canada Soccer is affiliated with the Fédération Internationale de Football Association (FIFA), The Confederation of North, Central American and Caribbean Association Football (Concacaf) and the Canadian Olympic Committee (COC). For more details on Canada Soccer, visit the official website at www.canadasoccer.com.

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